I just posted this thought at Grant McCracken site.
Justin Timberlake and Ashton Kucher attained "smart creds" when they hooked up with older women. On Real Housewives of Orange County the other night, an 18 yr old says something like, "when you're with an older woman it makes you the man."
Meanwhile on this episode a 24 yr old woman is flirting with him, her fiance is jealous her attention is on the boy and at a pool party is a woman alone, single divorced and I couldn't help thinking...wouldn't her and the 34yr fiance make a dynamic couple? She would be older than him, but able to provide the things he can not find from his young fiance.
When they first burst on the scene none of these women were famous for their smarts, Drew Barrymore Jodie Foster and Madonna. they have acheived smarts by longevity in the public eye and by becoming finacial moguls which is often associated with brains. As a long time fan of Madonna nothing bugs me more than the outsider judging with a left handed compliment "well, she's smart she's good with money (if not morals or talent)" Like her only talent was to seduce and trick the audience into buying her music when all we really want is a great dance song. Insulting celebrities is also a way to insult each other.
Punk rockers have smart creds. Avril and Pink reflect their brain powers by rejecting social norms, out-thinking the masses has always been a cache of the punk rock experience. Unfortunately substance abuse often takes over their brains or what I like to call "artistic differences" Eventually too many stars like Sublime, Blindmelon, Courtney Love, Kurt Cobain, Sid and Nancy get famous for their self destruction.
Being smart is dangerous.
And maybe that is why for the moment in our current times it is not worshipped?